| Date | Version | Release Type |
|---|---|---|
| July 2024 | 2.2.3 | Minor |
1. Summary
Hey there, it's Grower! As we gear up for some big updates in August, we've focused this month on polishing our current features to make them even better. We’ve introduced a handy "Grand Total" row in the Channels Leaderboards and made various UI and UX enhancements. Let’s dive in and see what’s cooking!
2. New Features
Grand Total Row
Description: We felt something was missing from our Channels Leaderboards on the Performance page, so we’ve added a "Grand Total" row at the bottom. This new row gives you an easy-to-read summary of key metrics, making it perfect for getting a quick overview of your overall performance.
Impact: By providing a consolidated view of key metrics, it enhances decision-making and efficiency, enabling you to spot trends and insights at a glance.
3. Improvements
ROI Is Now ROAS
Description: We’ve updated the terminology from ROI (Return on Investment) to ROAS (Return on Ad Spend) across the platform for better accuracy.
Impact: This change better reflects the nature of the data, focusing specifically on the spend of the advertising channels and its returns.
User-Friendly Deep Analysis Responses
Description: We’ve fixed the formatting of the deep analysis responses for better structure.
Impact: You can now enjoy a more organized and readable presentation of analysis results, leading to faster comprehension and better decision-making.
UI Tweaks
Description: We’ve made several UI adjustments to enhance the overall user experience. Changes include updated button placements, spacing adjustments and speed optimizations.
Impact: You might not notice them right away, but they’re designed to make navigating Grower smoother and more intuitive.
AI Improvements
Description: We’re constantly improving our AI by updating the structure of the data being sent, integrating new metrics, and keeping up with the latest versions of ad channels.
Impact: More accurate and insightful AI-driven recommendations, helping you make better decisions with the most up-to-date information.
4. Bug Fixes
No major bugs fixed this month, but we’ve made some behind-the-scenes tweaks to keep things running smoothly.
5. Feedback
We love hearing from you! Drop us a line with your thoughts and experiences with this release. Contact us at ✉️ info@thegrower.ai. Your input helps us make Grower even better!
Enjoy the new features and keep rocking your marketing game! 🚀
P.S. August is shaping up to be a big month for Grower. We can't wait for you to see what we have in store! We won't spoil all the surprises, but here's a hint: it’s all about how you plan for success. Stay tuned for more exciting updates!
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